Saida Berber Crafts project was initiated during the pandemic in 2020.
While the world was going through a challenging period, the idea of launching this project came up, with the purpose of creating a community activity and support the women of my region during these difficult moments.

I’ve always wanted to use my experience and skills to help the Amazigh women who live in the Atlas Mountains. Creating a supportive and devoted community was a dream.

Within our project, every piece is handmade using natural products. Whether it’s rugs, cushions, or poufs, all these Moroccan crafts are made by our women, with love and perfection.
Our common goal is to deliver a quality product, tailor made according to the customer’s order. Through this project, I am willing to make this cultural heritage known on a larger scale.